In this episode of Dog Works Radio, host Robert Forto sits down with Joe Dickinson, a 26-year dog trainer and founder of Western States K9 College in Ogden, Utah.
Joe specializes in custom in-home behavior modification for pet dogs and also runs a federally approved certification program that teaches aspiring trainers both the methodology and the business side of the industry. Unlike subscription-based certifications, students complete a structured program with human-graded work, one-on-one mentoring, live classes, and ongoing alumni support.
Key topics covered:
- Why Joe got into dog training (starting with a Border Collie at age 12 and harsh old-school herding methods)
- The biggest issues pet owners face right now: leash reactivity and dogs being forced into socially awkward human situations
- How she approaches reactivity, understanding the history, then teaching dogs (and owners) that “we don’t have to say hi to everyone”
- The powerful “make eight new friends and bring them to dinner” analogy
- Board-and-train vs. private lessons: foundation first, then client accountability
- A difficult Airedale case involving bite history, household stress, muzzle training, and eventual success with a new baby in the home
- What actually qualifies someone to call themselves a professional dog trainer
- Why measurable outcomes and clear client expectations matter more than titles
- The industry’s lack of regulation and the importance of continuing education
- Why trainers should support each other instead of competing in silos
- Joe’s two podcasts: Training Through the Eyes of the Dog (for pet owners) and The Dog Trainer’s Blueprint (for trainers)
This conversation is especially useful for pet owners dealing with reactivity and for anyone thinking about becoming (or already working as) a professional dog trainer.
Connect with Joe Dickinson:
- Website: westernstatesk9college.com
- Instagram: @WSK9College
- Facebook: Western States Canine College/Western States K9 College
- Podcasts: Training Through the Eyes of the Dog & The Dog Trainer’s Blueprint
